The Client

The Marian Rubock Clinic is an skin care clinic at the forefront of natural anti-ageing treatments in Western Australia. With such a strong offering and many niche products Marian Rubock needed a company that could support her in communicating her message and difference to the Perth market in an effective and powerful way.

The Brief

To capture and engage a unique set of clients who are looking for natural ageing and skincare treatment. The clinic treats many conditions from acne, rosacea and sun damage, to wrinkles and pigmentation. Therefore, working with a broad set of patients ranging from young school children to elderly patients, the clinic needed a marketing partner that could develop specifically targeted campaigns for each of these objectives.

Our Solution

Through in depth market research and competitive analysis we identified numerous opportunities that existed within this skincare industry.

We had the challenge on our hands of how, and where to, best communicate each of these unique treatments. Given much of the success of the clinic was due to Marian’s niche treatments; we worked closely along side her to create personalised messaging and informative advertising campaigns.

By developing strong Google search engine marketing, Facebook advertising and retargeting, website retargeting, content marketing and SEO campaigns we have achieved over a 200% increase in revenue, more than doubled their number of clients in just 12 months.

Goals

74% increase in conversions from SEO
60% of targeted keywords ranking on page 1 of Google
124% increase in enquiries year on year

Client Testimonial

“I’ve been in business 12 years, I have tried so many companies… since engaging Be Media I have had not only more enquiries and conversions, but it’s been consistent… it’s been a godsend.”

Marian Rubock – Owner of Marian Rubock Clinic

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