How to Make the Most of Chatbots
Mahatma Gandhi said it best: “A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption of our work. He is the purpose of it. He is not an outsider of our business. He is part of it. We are not doing him a favour by serving him. He is doing us a favour by giving us the opportunity to do so.” If Gandhi understood the customer interaction in 1890 you can surely hit it out of the park.
If you’ve recently implemented live chat support to assist your customers but aren’t quite sure of all the ins and outs, understanding some of the best practices you should be aware of to create legendary customer service, while turning current customers into loyal fans, is a crucial component to success. Hopefully at this point you’ve done your homework and chosen the conversation marketing platform you think will work best for your website and company. If not, there are many to choose from; my favorite is the Drift platform.
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