What is Web Design?
When we say we are a Melbourne web design agency, most people usually refer to it as the user experience part in website development compared to its software component. Web design used to be focused solely on desktop computer browsers, now we have mobile first browsing, Voice search, AR and VR and keeping everything loading fast.
The role of our Melbourne web designers is to work on the layout, appearance and sometimes the content of the website they are assigned to. The appearance refers to things aspects such as the image pixels, colours and fonts that were used. Meanwhile, the layout of a website is how its information is categorised and structured.
Factors that make up good web design means that a website is aesthetically pleasing to view, is easy to use and matches its target audience well. A lot of websites nowadays are being created simple yet functional, so as to minimise user distractions. Since the main goal of a web designer is to develop a website that encourages trust, taking away as many of these potential frustration is critical.
You’ve probably heard of responsive and adaptive design by now. These two are the most popular methods in designing sites right now. With responsive design, the content on a website will change dynamically depending on the size of the screen used to browse it. In adaptive design, the content is fixed in sizes that easily match commonly used screens.
The Importance of Web Design