Do I Need Content Amplification?
An integral part of content marketing strategy, content amplification has been used by many businesses to get ahead of their competition. For both search engines and social media, the landscape for content has become too crowded already and the competition to gain attention is high. This is especially true with almost three million blogs being published on a daily basis. There’s too much noise out there and your signal is trying to compete with all of that.
Although you’re not exactly contending with all three million blog posts for your specific niche, there is still a huge volume of content that you have to deal with to get to your audience. This intense level of competition and the need to maintain publishing schedules are two good reasons why content amplification is a must nowadays, especially for businesses.