In simple words, onsite content optimisation is the process of making a website search engine-friendly by adjusting specific elements on its pages. The efforts done for this approach are meant to make these aspects of a website more easily found and understood by search engines. The more relevant data that search engines can get from the website, the higher the changes that it will get good rankings.
Thus, one of the first steps that any site owner should take when it comes to optimising their website for search engines is to work and fix the possible errors it has regarding onsite SEO optimisation.
Let’s take a look at some important SEO elements of onsite optimisation.