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Sydney Social Media Agency
Take advantage of the growing popularity of social media platforms.
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Sydney Social Media Company
All social media campaigns we develop are built on the back of a strong growth strategy that deeply understands your target market. This allows our experts to develop strong sales funnels and strategies that converts interest on social media into leads and sales. Repeatedly.
Social media, as a part of the overall marketing strategy, allows us to communicate with your potential customers in a more relaxed environment and ensure they are receiving the appropriate information and insights they need as they make their buying decision.
Looking for help with Social Media Marketing Services
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Social media has well and truly established itself as a daily routine in millions of people lives. No longer are Facebook, Instagram, LinkedIn and YouTube considered fads – these platforms are here to stay. Their reach is expanding, and just like any other medium out there, this is an opportunity to reach your potential customers. From direct advertisements to brand establishments, social media offers a world of potential/opportunity for your business to grow like never before.
That like button is a powerful thing. It means you’ve earned a place in your customers’ frenzied online world. They call it an online community because the users talk back, and you can learn from each other – responding quickly to your followers and building your reputation as a dependable brand. Make your social media fans the first to learn about new products and share special deals. It’s old-fashioned word of mouth without the limits of time and geography.
Leverage Your Buyers Journey
All social media campaigns we develop are built on the back of a strong growth strategy that deeply understands your target market. This allows our experts to develop strong sales funnels and strategies that converts interest on social media into leads and sales. Repeatedly.
We strongly believe in leveraging the buyer journey to help nuture and move people towards a purchasing experience. Consisting of four stages – awareness, consideration, purchase and loyalty.
The buyer journey significantly impacts the channels you use, the content you create, the audience you target and the way you communicate.
Social media, as a part of the overall marketing strategy, allows us to communicate with your potential customers in a more relaxed environment and ensure they are receiving the appropriate information and insights they need as they make their buying decision.
Clever Communication Closes Sales
Social media has well and truly established itself as a daily routine in millions of people lives. No longer are Facebook, Instagram, LinkedIn and YouTube considered fads – these platforms are here to stay. Their reach is expanding, and just like any other medium out there, this is an opportunity to reach your potential customers. From direct advertisements to brand establishments, social media offers a world of potential/opportunity for your business to grow like never before.
That like button is a powerful thing. It means you’ve earned a place in your customers’ frenzied online world. They call it an online community because the users talk back, and you can learn from each other – responding quickly to your followers and building your reputation as a dependable brand. Make your social media fans the first to learn about new products and share special deals. It’s old-fashioned word of mouth without the limits of time and geography.
Our Digital Services
Your customers spend a huge part of their lives on social media platforms every day, it is critical for your business to have a strong and confident voice online. Partner with a Perth social agency!
With 5 million active monthly users, Instagram’s marketing potential is huge. Instagram ads really catch people in the moment and provoke engagement. It is worth investing time into marketing on Instagram.
Take the plunge into Video advertising by creating content for YouTube. Video ads attract and retain attention. Video ads are cheap, they keep engagement and can be a great lead magnet for your business.
Your business SEO consultants, helping you plan a long term SEO strategy. We put your business ahead of the competition. Our plan is to get your website on the first page of Google. Our Perth SEO services deliver results.
Our Perth writers are on hand to craft your story. Educate and inform your customers with valuable information, videos and articles that will increase their likelihood of buying.
Display advertising is your online billboard, newspaper ad and TV spot all in one. Your brand messaging on topically related websites helping put you in front of new audiences.
Google Adwords is a must-have strategy for all businesses looking to get in front of customers actively searching for their product or service. Perth Google Ads Company. The fastest way to get leads.
Facebook advertising offers precise targeting to ensure your messages are showing to your target market. Facebook ads platform specialists work on your paid ads to get you more leads. Perth Facebook advertising agency.
If you’re not retargeting you are losing sales right now. That’s a fact. 98% of users will leave your site without buying anything, but with a smart retargeting strategy, you can easily re-engage these prospects.
Your website is your shopfront, marketplace and salesperson. You want it to look good and perform because a clunky site won’t just fail to attract customers. Perth web design company building functional responsive websites for you.
FAQs
What the benefits of social media for my business?
With over 15 million active monthly users in Australia alone using Facebook and 9 million active users in Australia each month on Instagram, it wouldn’t be a stretch to say that it’s likely that your customers are using social media.
When users scroll through their feed or are jumping from one post or video to another in their spare time, it’s the perfect opportunity to get eyeballs on your brand and your ads in a way that other digital channels aren’t able to.
Social media marketing is key to brand awareness for your business and can drive leads from the top, middle and bottom of the funnel. It provides an opportunity to get in front of customers at all stages of the customer journey, from people who aren’t even thinking about your product or service to potential customers that are actively searching and in the market to purchase.
Best social media marketing agencies Sydney?
We have to tweet our own horn! The work we put into the research, preperation and delivery is more than most social agencies would provide. We have a full social media division dedicated to trends, reach and engagement. This puts us a step closer to delivering excellence for your social media campaigns.
Social media marketing is an opportunity to get your business in front of potential customers organically or through advertising to social media platforms such as Facebook, Instagram, YouTube, LinkedIn, or Pinterest.
Users provide these platforms with data every day, from liking and commenting on posts to sharing articles and photos. Social media advertising enables your business to harness this information and get in front of the right people at different stages of the customer journey.
Each platform has its own benefits and features that allow businesses to segment their audience and target potential or returning customers, with the opportunity to trial and test different types of campaigns, as well as utilise split testing audiences and creative.
What if one social channel isn’t working for me?
At Be Media our approach is always an agile one, this allows the strategy to change as trends and platforms change. When we use an agile strategy we ensure that the social channels being used are the optimal channel to achieve the desired results. Through quarterly strategic planning and optimisation we make key decisions to ensure these sales objectives are being met.
Why is Be Media the leading Social Agency in Australia?
If you’re looking for a social media agency that knows what they’re talking about, you’ve come to the right place. At Be Media, our team is dedicated to developing cutting edge social media advertising campaigns that work towards your business goals.
Our team has spent time developing and honing their skills to be able to provide effective campaigns that we continue to test and optimise to ensure we provide the best ROI.
If you’re unsure what platform is right for you, speak to one of our specialists to develop a strategy to grow your business.
How do you track and ensure high performance?
Through the use of advanced tracking and optimisation software we are able to increase the performance of each campaign on a consistent basis as we gather more audience data, conversion information and sales performance.
What platform is right for my business?
There is no single approach to determining which platform is right for your business. It largely depends on your industry and target audience. Despite Facebook and Instagram being two of the big social media giants there are other platforms that are also growing in popularity among users and advertisers.
For some industries it won’t make sense to run advertising on LinkedIn and Twitter because that is not where their target market is located, whereas Facebook, Instagram and Pinterest may be a better option to reach their potential customers, and vice versa.
There will also be some circumstances where social channels are not the right fit for the business due to the type of product or service that is on offer or restrictions around advertising that product or service.
How much do I have to spend to get results?
Each social media platform can serve your brand in a different way depending on your objective of the campaign, but there are some platforms that are more expensive than others. Platforms like LinkedIn tend to be more expensive than Facebook due to the highly refined targeting options such as job title and company size.
Depending on the platform and the objective of the campaign, businesses will usually be charged on cost-per-click or cost-per-view for their advertising. Whereas in-stream video ads on YouTube average $0.10 to $0.30 a view as the targeting reaches potential customers across a wide range of topics – this is great for brand awareness.
There is no one size fits all package that will suit every business and budgets can be different depending on your business goals, offers and industry.
Speak to our specialists today to develop a social media strategy for your business.
How does the targeting work?
The targeting options differ on each platform, but with more advanced options available, it’s never been easier to get in front of highly relevant customers before. No longer are you showing an ad in the newspaper and simply hoping someone relevant sees it and takes action.
On Facebook and Instagram in-depth demographic, interest and behavioural targeting is available from data gathered from within the platforms, including age, sex, education, relationship status, pages and content topics that users have engaged with as well as purchase intent.
Pinterest also crosses over with a number of demographic, interest and behavioural targeting options available on Facebook and Instagram, but also includes keyword targeting. While YouTube uses topics and keywords as a form of contextual targeting with the option to narrow down demographics such as age and gender. LinkedIn on the other hand focuses on job roles and company size among other things related to jobs and employment.
As you can see there are a lot of different options available that will suit different businesses for different reasons.
